Previous page Next page 1 PRODUCT USE 2 KEY INGREDIENTS 3 BENEFITS 4 MATURE SKIN TIPS The video showcases the product in use.The video guides you through product setup.The video compares multiple products.The video shows the product being unpacked. What is the best way to apply Boom Bright? For optimal results, mascara should always be your last step! Avoid pumping the wand; gently swirl it in the tube. Hold the wand vertically to coat the inner and outer corner lashes. Apply smooth coats to lengthen, define, and separate your lashes. Does this mascara smear, smudge, run or clump? Not likely! Boom Bright’s lengthening brush easily layers coats to achieve your desired look without clumping. With a water-based formula that dries quickly to resist smearing, smudging and running, our long-wearing mascara also lasts all day. Is it a waterproof mascara? No, it’s not—and that’s a good thing! Waterproof formulas often contain harsh ingredients that can dry out lashes and are difficult to remove, causing damage. Boom Bright's water-based formula hydrates and leaves lashes soft, making removal gentle. Does it have a buildable formula? Yes! Boom Bright is designed for layering multiple coats to reach your desired effect—without clumping. We suggest one coat for a subtle daytime look and two or three coats for a bolder look or evening out. Is Boom Bright hypoallergenic? Yes, Boom Bright is hypoallergenic, designed without harsh chemicals or additives that can irritate eyes. Its water-based, pH-neutral formula is gentle on sensitive eyes and the delicate eye area, promoting healthy, flake-free lashes. Can Boom Bright work for all ages, not just for those in their 50s and beyond? Yes, absolutely! While Boom Bright is designed with lashes after 50 in mind, it's suitable and beneficial for use at any age. What colors does it come in? Good news: no need to choose a color! It comes in soft black, universally flattering for all skin tones. Ideal for women over 50, it gently defines eyes without harshness, complementing every hair color, especially enhancing silver hair beautifully! Is Boom Bright mascara a clean-beauty formula? It is! It contains healthy, safe, non-toxic ingredients and none of the harsh additives or chemicals you may find in other mascaras. It’s also made without animal testing—a requirement to qualify as a clean beauty formula. Is Boom Bright mascara vegan? Yes, Boom Bright mascara is vegan and cruelty-free. Its non-toxic ingredients and sugarcane plastic tube, which is 100% recyclable, reflect our commitment to sustainability while ensuring a gentle, effective product for your lashes. Does Boom Bright mascara have a scent? Yes! Boom Bright mascara contains Rosa Damascena Flower Oil, imparting a subtle, uplifting rose-petal aroma during application. This soothing scent fades quickly, about a minute after application, leaving your lashes nourished and beautifully defined